b a n t . i o

Case Study - Leads 2 Appointments

  • CLIENT:Leads 2 Appointments
  • INDUSTRY:Marketing & Advertising

"We have high standards and so we weren’t sure whether bant.io would be able to live up to them. Nevertheless, we thought we’d go ahead and give them a try. Once we saw the results, we were hooked. If anything, we have more leads than we know what to do with, which is a nice problem to have!"

Louis Moyo
Louis Moyo

Business Development Director

Customer story

Leads 2 Appointments is a lead generation and appointment setting firm with over 20 years of experience in the industry. In particular, they focus on the IT software and hardware industries and pride themselves on only booking qualified appointments where there’s a genuine use case for their customers’ products.

Leads 2 Appointments were looking to expand their business by enhancing their presence in selected key markets in selected industries. As with many companies, they focus their efforts so heavily on their customers that they needed help to do this, especially when targeting different regions and industries.

We worked closely with Leads 2 Appointments to follow a similar onboarding process to their own. We got to know their company structure and offering and reached out only to those who were most likely to benefit from their services. This enabled us to reach over 10,000 potential clients via four email sequences, generating 66 hot leads for the company to follow up with.

Problem

Leads 2 Appointments Ltd approached bant.io to ask for help generating leads across a range of their key markets.

Solution

  • 10189 prospective clients reached
  • 4 email sequences developed
  • 6 A/B tests performed

Campaign Results

  • 18% Open Rate
  • 27% Response Rate
  • 13% Conversions to Opportunities
  • 66 Hot Leads