Customer story
Clearhead is a digital marketing agency based in the UK, which helps businesses from a range of industries to spark chemistry and to create connections between consumers and the brands that they work for, from the British NHS and car manufacturers Kia to Durham University and Team Sky.
They approached bant.io because they were looking to grow their agency by taking on new clients in the United Kingdom and throughout the world. The industry and physical location of their leads was less important than their ethos and the way that they do business. Clearhead tells stories by combining experience with imagination and telling them to an audience that’s ready to hear it.
We responded by creating a targeted campaign with customized messaging that aimed to sort the wheat from the chaff and to gather only the leads that were the most relevant to the company. The result was a campaign that reached nearly 7,000 potential clients with two email sequences and 10 A/B tests. That led to a 20% open rate, a 38% response rate and a total of 95 red-hot leads, as well as a remarketing campaign that generated a further 108,000 impressions.
Problem
Digital marketing agency Clearhead asked bant.io for help generating leads across a variety of industries and multiple different countries.
Solution
- 6952 prospective clients reached
- 2 email sequences developed
- 10 A/B tests performed
Campaign Results
- 20% Open Rate
- 38% Response Rate
- 36% Conversions to Opportunities
- 94 Hot Leads